Nigeria's Coffee Renaissance: Rediscovering a Hidden Gem
In the face of rising coffee prices, business costs, and interest rates, roasters are seeking new ways to differentiate themselves in a competitive market. Sourcing from unique origins has become crucial, with Nigeria presenting an untapped potential. Historically a significant producer, Nigerian coffee production declined due to various challenges but is now experiencing a revival. Despite hurdles such as inadequate infrastructure and limited market access, efforts by companies like Green Bean and support from the government aim to enhance quality and production. The focus on specialty coffee aligns with growing international and domestic demand, offering opportunities for Nigerian producers to distinguish themselves through high-quality, single-origin micro-lots. However, sustained collaboration between public and private sectors is essential for overcoming existing challenges and realizing Nigeria's potential as a prominent coffee origin.