A seasoned professional in the broadcasting industry, Chase Cornelius, has recently taken up a senior sales position with Standard Media, a broadcast TV company headquartered in Nashville. Previously, Cornelius served as the sales strategy and team development leader at Nexstar Media Group-owned WOOD-8 in Grand Rapids. In his new role, he will manage digital sales initiatives across all markets, collaborating closely with corporate and local teams to boost revenue growth and devise forward-thinking strategies.
In a significant move for Standard Media, led by Deb McDermott, Chase Cornelius has been appointed as the Director of Digital Sales. With an illustrious career that began in 2008, Cornelius brings extensive experience from various television stations in cities such as San Luis Obispo, California, and Dayton-Springfield, Ohio. His primary responsibility now involves overseeing digital sales operations in diverse locations including Lincoln, Nebraska; Cape Girardeau, Missouri-Paducah, Kentucky; and Providence, Rhode Island.
Deb McDermott expressed her enthusiasm regarding this appointment, highlighting how Cornelius’s proven track record and specialized knowledge would play a pivotal role in advancing their digital sales approach and enhancing financial outcomes.
Standard Media operates television stations in several regions across the United States. The organization aims to expand its influence through innovative digital strategies under Cornelius’s guidance.
With Cornelius’s expertise, the company anticipates substantial progress in digital sales performance, thereby solidifying its standing within the competitive broadcasting landscape.
This strategic hiring signifies a commitment towards integrating cutting-edge techniques into traditional broadcasting methods, ensuring sustained success in an ever-evolving market.
From a journalistic perspective, Chase Cornelius's appointment underscores the importance of blending veteran experience with modern digital acumen to propel media companies forward. It serves as a reminder that even established industries must continuously adapt and innovate to remain relevant and prosperous. Readers can take away the lesson that embracing change and leveraging skilled leadership are essential components for achieving long-term growth in any sector.