In anticipation of London Fashion Week, renowned designer Emilia Wickstead unveiled her autumn/winter 2025 collection, drawing inspiration from the classic thriller The Birds. Rather than focusing on Alfred Hitchcock's direction, Wickstead looked to the film's leading lady Tippi Hedren, author Daphne du Maurier, and costume designer Edith Head. The collection reflects a philosophy of simplicity and elegance, celebrating the power of a well-chosen uniform. Through innovative fabrics and unexpected silhouettes, Wickstead crafted a dramatic yet romantic mood, echoing the haunting atmosphere of du Maurier's tales. The runway at the Saatchi Gallery showcased pieces that blend strength with vulnerability, paying homage to these influential women and their enduring legacy in fashion.
A Journey Through Classic Inspiration
In the heart of London, during the vibrant days leading up to Fashion Week, designer Emilia Wickstead prepared to present her latest collection. Her muse for this season was not just one but three remarkable women from the 1963 film The Birds. Wickstead admired Tippi Hedren's effortless style, Daphne du Maurier's literary prowess, and Edith Head's impeccable sense of design. These women shared a common thread: their commitment to a signature look. Hedren wore only three outfits throughout the film, embodying a sense of ease and practicality that resonated deeply with Wickstead. This simplicity inspired her to create a collection that emphasizes comfort without compromising on elegance.
The runway at the Saatchi Gallery featured an array of tailored suits in unconventional shapes, billowing shirts, and delicate wool dresses. The color palette included striking shades like red, chartreuse, and pistachio, a nod to the bold color blocking popular in the 1960s. Wickstead's designs captured the essence of urgency and alertness, reflecting the fast-paced nature of modern life. Actress Tanya Reynolds closed the show, adding a touch of drama and poise. Through meticulous research and deep immersion in her muses' worlds, Wickstead created a collection that celebrates the balance between strength and vulnerability, honoring the remarkable contributions of these iconic women.
From a reader's perspective, this collection serves as a powerful reminder of the importance of staying true to one's personal style. In a world that often pressures us to constantly reinvent ourselves, Wickstead's work encourages embracing simplicity and finding beauty in the familiar. By celebrating the stories and legacies of Hedren, du Maurier, and Head, Wickstead not only pays tribute to their achievements but also invites us to reflect on the timeless value of authenticity and individuality in fashion.