In recent years, employers have intensified their efforts to monitor employee activities during work hours. The demand for surveillance software has surged by 54% from March 2020 to June 2023, according to a study. This trend reflects a broader push by companies to enhance productivity and cut costs, often by identifying and addressing inefficiencies among staff. Employers are increasingly adopting advanced tools that can track screen time, log keystrokes, and even capture videos and screenshots. These sophisticated methods of oversight have become more prevalent as remote work has gained traction since the pandemic.
The rise in employee monitoring is not just a reaction to remote work; it also aligns with corporate strategies to streamline operations and reduce workforce sizes. According to research from Top10VPN, a virtual private network comparison site, there has been a notable increase in the use of such software. In addition, a survey by ExpressVPN found that 73% of employers consider recordings of calls, emails, or other communications when conducting performance reviews. Moreover, 37% of these employers have used recordings as grounds for termination.
Five major providers of employee monitoring software reported substantial growth over the past year, with four of them expanding their client base by more than 25% in 2024. For instance, Insightful, a company specializing in productivity tracking through features like screenshotting, experienced a 45% increase in customers last year. Alexandra Alexin, head of demand generation at Insightful, noted that this trend is likely to continue, with the firm projecting a 70% jump in clients this year. She attributes this surge to employers' desire to ensure policy compliance and boost productivity.
Another player in this market, Time Doctor, which assigns productivity ratings and alerts employers about worker inactivity, saw a 50% rise in client interest in 2024. Liam Martin, co-founder of Time Doctor, links this increase to the expansion of remote work and cost-cutting measures. He observed that many employers are exploring AI solutions to improve efficiency without reducing headcount. Controlio, another monitoring tool, has witnessed a 30% increase in usage, highlighting how some employers use these technologies to make informed decisions about workforce management.
Despite the enthusiasm from employers, employees generally feel less positive about being monitored. According to the American Psychological Association, approximately 56% of monitored workers report feeling tense or stressed. However, advocates argue that increased transparency is essential for the success of remote work arrangements. As businesses prioritize cost reduction and invest in AI and analytics, the use of monitoring tools is expected to grow, shaping the future of workplace dynamics.