Australia-based cloud software company Flexnet is set to officially launch in the United States at the SCA Expo in Houston next month. Founded by Caleb Sexton, a seasoned professional in specialty coffee, this software caters specifically to coffee roasting enterprises. It provides comprehensive business solutions including customer relationship management (CRM), sales tracking, production oversight, and reporting. The subscription model is flexible, starting at $175 per month, with pricing based on the volume of coffee processed through the system. Designed to simplify operations for roasters, it reduces reliance on multiple spreadsheets or non-integrated software tools. Additionally, it integrates seamlessly with popular third-party platforms like QuickBooks, Shopify, WooCommerce, and Microsoft Dynamics 365.
In the vibrant world of coffee roasting, technology plays an increasingly pivotal role. In the bustling city of Houston, during the SCA Expo scheduled from April 25-27, Flexnet will make its grand entrance into the American market. Caleb Sexton, who has spent nearly 16 years in Melbourne’s Five Senses Coffee, envisioned Flexnet after identifying gaps in existing roastery management systems. His extensive experience in both production and administration inspired him to create a holistic solution tailored specifically for coffee roasters. From managing intricate customer relationships to ensuring timely order fulfillment, Flexnet offers features such as automated reminders for busy café clients and summarized production requirements based on incoming orders. This ensures smooth operations and boosts efficiency within coffee roasting businesses.
From small boutique shops to multi-location enterprises, Flexnet boasts clients across three continents. Its innovative approach promises not only scalability but also cost-effectiveness, allowing businesses to thrive even during quieter periods due to its dynamic pricing model.
As a journalist covering this story, I find Flexnet’s entry into the U.S. market incredibly promising. By addressing specific needs within the coffee industry, they are setting a new standard for how roasters manage their businesses. Their ability to integrate seamlessly with widely used accounting and payment systems highlights their commitment to providing a comprehensive solution. For readers, this development signifies an exciting step forward in leveraging technology to enhance productivity and profitability in the coffee sector.