Families relying on SNAP and EBT benefits can now enjoy enhanced access to fresh food at the Friendly City Food Co-op, thanks to a generous grant from Virginia Fresh Match. This initiative doubles the purchasing power of SNAP/EBT funds for specific items, enabling shoppers to buy fresh and frozen produce, edible seeds, and seedlings at half price. The co-op remains committed to supporting local agriculture while ensuring that community members have access to nutritious food options.

The co-op's leadership is optimistic about continuing this program as long as funding persists, despite uncertainties surrounding federal assistance programs. Shoppers interested in learning more about how to utilize their benefits at the store can visit the location or explore the website for detailed information.

Enhanced Food Options Through Community Support

With the help of the Virginia Fresh Match grant, the Friendly City Food Co-op has expanded its offerings for families using SNAP and EBT benefits. The program offers a 50% discount on eligible items such as fresh and frozen fruits, vegetables, herbs, and edible plant seeds. This initiative ensures that recipients of these benefits gain greater access to healthy and locally sourced foods, reinforcing the co-op's mission to promote nutrition and sustainability.

The partnership between the co-op and Virginia Fresh Match allows shoppers to stretch their budgets further when purchasing essential groceries. Any item that qualifies as both edible and growable—excluding decorative plants like flowers—is included in the discount program. Dietrich Ewing, the produce manager, emphasized the importance of supporting local farms by sourcing much of the produce directly from nearby agricultural operations. This not only guarantees freshness but also strengthens the regional economy. For instance, customers can confidently choose from an array of seasonal vegetables, herbs, and even frozen options without added seasonings, knowing they are receiving substantial savings.

Sustaining Commitment Amid Funding Uncertainty

Despite lingering doubts about federal funding for food assistance initiatives, the Friendly City Food Co-op intends to maintain its support for SNAP and EBT users. As long as the current grant resources endure, the co-op will continue offering discounts through the Virginia Fresh Match program. This steadfast dedication reflects the organization’s core values of accessibility and community welfare.

Ewing expressed confidence in the ongoing availability of funds, stating that no contrary information has been received thus far. By prioritizing the needs of its clientele, the co-op aims to bridge potential gaps in federal aid. To ensure transparency and convenience, the store provides comprehensive guidance on utilizing SNAP/EBT benefits either in-person or via their online platform. Such efforts underscore the co-op's role as a vital resource for fostering health and resilience within the Harrisonburg community. Visitors to the store or website can find all necessary details regarding eligibility, available products, and how to maximize their benefits under the program.