The autumn/winter 2025 fashion season kicked off in London with a bang as designer Harris Reed presented his latest collection, titled "Gilded." The event was marked by an electrifying atmosphere, setting the stage for a series of dramatic and unconventional looks. Actress Florence Pugh delivered an inspiring speech to the audience, urging them to embrace chaos and audacity. This bold introduction set the tone for a show that showcased Reed’s signature theatricality and innovative approach to fashion.
One of the highlights of the event was the meticulously crafted hairstyles curated by Ali Pirzadeh. Two distinct styles were introduced, each complementing the avant-garde nature of the collection. The first look featured a sleek mid-ponytail that transitioned from rigid at the roots to more fluid as it cascaded down. This style was achieved using Dyson's Chitosan Pre-Style Cream for preparation, followed by styling with the Dyson Supersonic Professional Hair Dryer and Post-Style Serum to ensure longevity.
In contrast, the second hairstyle was a circular twisted bun, hand-sewn with a crochet needle and thread. This unique design moved away from conventional chignons, reflecting Reed’s demi-couture aesthetic. Pirzadeh emphasized the importance of creating beauty elements that would juxtapose the severity of the garments, adding a luxurious touch to the overall presentation.
The backstage area buzzed with excitement as models prepared for their runway debut. Each element, from the hair to the clothing, was carefully orchestrated to deliver a cohesive and impactful experience. Harris Reed’s "Gilded" collection not only captured the essence of unruliness but also redefined the boundaries of high fashion, leaving a lasting impression on all who attended.
The evening concluded with a powerful statement on the future of fashion. By merging traditional craftsmanship with modern innovation, Reed demonstrated that fashion can be both daring and refined. The combination of striking visuals and thoughtful design ensured that this opening night would be remembered as a pivotal moment in the fashion calendar.