Empowering Farmers Through Science and Innovation
From Classroom to Field: The Path to Syngenta
Growing up in Aurora, Nebraska, Travis Gustafson’s fascination with agriculture began early. After completing his bachelor’s degree in agronomy at the University of Nebraska-Lincoln (UNL), he pursued a master’s in weed science. His tenure as a research technician in plant pathology at UNL solidified his expertise in foliar diseases and fungicides. Seeking new challenges, Gustafson seized an opportunity with Syngenta, returning to his roots in central Nebraska. Over 13 years, he has become a trusted agronomic service representative, leveraging his background to offer unparalleled support to farmers.The transition from academic research to fieldwork was seamless for Gustafson. His extensive knowledge in herbicides, fungicides, and insecticides provided a strong foundation for his role at Syngenta. “The research experience gave me a well-rounded perspective,” Gustafson explains. “It made it easier to understand and communicate the benefits of our products to farmers.”
A Day in the Life: Navigating the Growing Season
During the growing season, Gustafson’s days are filled with a mix of field visits and strategic meetings. He often responds to farmer inquiries, troubleshooting issues like herbicide complaints and ensuring customer satisfaction. “We stand behind our products,” Gustafson emphasizes, “and part of my job is investigating any concerns that arise.” Additionally, he collaborates closely with co-ops and retailers to ensure optimal product positioning for maximum farmer success.Farmers take immense pride in their work, and Gustafson strives to ensure they feel equally confident in the products they use. “Farmers are passionate about what they do,” he notes. “We want them to be just as proud of the tools that help them succeed.”
Making a Difference: The Reward of Educating Farmers
One of the most rewarding aspects of Gustafson’s role is witnessing the moment when farmers grasp the science behind crop management. Tar spot, a rising concern in Nebraska’s cornfields, has been a focal point of recent educational efforts. By adapting fungicide programs, farmers have seen significant improvements in crop health. “Seeing that ‘aha’ moment when farmers understand the benefits is incredibly fulfilling,” Gustafson says.Last year’s successful trials with modified fungicide applications demonstrated tangible results. Farmers who were initially hesitant embraced the changes after experiencing firsthand the positive impact on their crops. This transformation highlights the power of scientific education in enhancing agricultural practices.
Navigating Challenges: The Unpredictability of June
June stands out as the most unpredictable month for Gustafson. It marks a critical period between addressing herbicide complaints and initiating discussions on fungicide applications. “Everything happens fast in June,” he remarks. “It’s all-hands on deck as we manage multiple priorities simultaneously.”This intense period requires Gustafson to stay agile and responsive, ensuring that farmers receive timely support and guidance. Despite the challenges, he finds satisfaction in overcoming obstacles and delivering solutions that contribute to a successful growing season.
Celebrating Harvest: A Time of Reflection and Relaxation
Harvest time brings a sense of accomplishment for Gustafson and the farmers he works with. It offers a moment to reflect on the year’s successes and areas for improvement. “Farmers tend to be more relaxed during harvest,” he observes. “It’s a great time to engage in meaningful conversations about what worked and what didn’t.”Beyond the professional aspect, Gustafson enjoys the personal rewards of harvest, including the simple pleasure of riding in combines. “It’s a satisfying way to wrap up the hard work of the growing season,” he concludes.