A once-thriving threading studio in Dallas, Arch by Suki, now grapples with a significant decline in customers and parking difficulties due to ongoing construction on Commerce Street in Deep Ellum. Founded in 2011 by Sukhee Suwal, the business initially flourished without any advertising, relying solely on word-of-mouth recommendations. However, over the past year, foot traffic has dropped dramatically, leaving the future of this beloved local establishment uncertain. The $30 million project aimed at transforming Commerce Street into a two-way street with improved infrastructure has brought both challenges and hopes for better days ahead.
Arch by Suki first opened its doors in Lower Greenville before relocating to the Design District and eventually settling in Deep Ellum in 2019. Sukhee was drawn to the historical charm and vibrant community of Deep Ellum, where small businesses thrived. Initially, her studio enjoyed consistent patronage, with all three chairs often fully booked and a steady stream of walk-ins. Regular client Emily Garden attests to the studio's popularity, having visited every month.
However, the situation has changed drastically. Over the past year, foot traffic has decreased by nearly 80%, according to Sukhee's estimate. Many clients have canceled appointments, and those who do come are often late, disrupting the schedule. The primary culprit is the extensive construction project on Commerce Street, which aims to revamp the one-way road into a two-way street while enhancing sidewalks and drainage systems. While Sukhee acknowledges the necessity of these improvements, the slow pace of construction has severely impacted her business.
Parking has become another major issue. Clients like Emily Garden have complained about circling multiple times and paying exorbitant fees just to find a spot. Despite these challenges, Sukhee remains hopeful that the city will address the concerns of small businesses affected by the construction. She expresses a desire for practical solutions such as better parking guidance or expedited completion of the project. Sukhee even contemplates moving back to the Design District if conditions do not improve soon but remains open to returning to Deep Ellum once the construction concludes.
The City of Dallas recognizes the inconveniences caused by the construction and is working diligently to minimize disruptions. Staff from Transportation & Public Works have made progress on the new water line and plan to continue improvements until the project's estimated completion in December 2026. Meanwhile, Sukhee and other small business owners in Deep Ellum wait anxiously, hoping for support to navigate through this challenging period and preserve the area's unique charm.