A prominent figure in the Nashville music scene, ERNEST, has unveiled a new country label called DeVille Records. Partnering with Big Loud Records, this venture aims to bring forward emerging talent while focusing on artist development through traditional methods. The label's initial roster includes Chandler Walters, Rhys Rutherford, and Cody Lohden, all of whom are also signed under ERNEST’s publishing company, ERN’s Cadillac Music. This launch marks a significant step in nurturing upcoming artists by combining modern sounds with classic country roots.
An inaugural EP titled "Cadillac Sessions" is set for release on May 9. It will feature collaborative tracks from ERNEST and his fellow label mates along with guest appearances from renowned artists. The production process involved capturing the essence of creativity and camaraderie at Nashville's Castle Recording Studios. Each artist brings unique influences and experiences, contributing to the hybrid sound that blends honky-tonk, Western swing, and '90s country elements with contemporary hooks.
The Vision Behind DeVille Records
This segment delves into the motivations and goals behind establishing DeVille Records as well as its partnership structure. By emphasizing artist development, the label intends to honor time-tested techniques while fostering innovation within the country genre. Through collaborations between experienced industry figures like Seth England and visionary talents such as ERNEST, DeVille Records seeks to redefine how new artists enter the mainstream market.
ERNEST expresses excitement about building something substantial based on solid foundations. His vision incorporates developing artists not only musically but also visually via video projects and strategic planning. As someone who began his career independently, he understands the importance of creating environments where creativity thrives unencumbered by commercial pressures. Partnering with Big Loud Records amplifies this mission by leveraging shared expertise over nearly ten years working together. CEO Seth England highlights their long-standing relationship evolving beyond publishing ventures toward comprehensive support systems benefiting multiple facets of an artist's journey.
Spotlight on Emerging Talent
Meet the three talented individuals representing DeVille Records' debut lineup. These singer-songwriters bring diverse backgrounds shaped by personal stories and musical inspirations, making them ideal candidates for showcasing what makes country music so compelling today.
Chandler Walters hails from Marietta, Georgia, earning recognition through songwriting hits alongside performances with notable names like Post Malone and Bailey Zimmerman. His co-writing credit on "I Had Some Help," a collaboration between Post Malone and Morgan Wallen, showcases versatility bridging pop and country audiences. Inspired by legendary voices like Keith Whitley, Cody Lohden transitions careers after serving as a firefighter and paramedic. Drawing inspiration from Don Williams and Bob Seger, his work resonates deeply within authentic storytelling traditions central to country music. Lastly, Rhys Rutherford continues legacy ties through family connections; being son to Rivers Rutherford adds weight to his burgeoning reputation crafting chart-topping material steeped in rich heritage yet accessible enough for modern listeners.