Fashion
All That Glitters: Marili Andre’s Lens on Chanel Beauty
2024-09-11

Unlocking the Artistry of Makeup: Ammy Drammeh's Journey

Ammy Drammeh's passion for makeup began at a young age, blossoming into a career that has allowed her to collaborate with renowned brands and work with influential figures in the industry. In this captivating interview, Drammeh shares her personal experiences, the role of color in her work, and her insights on the transformative power of makeup.

Unleashing the Transformative Power of Makeup

Discovering the Allure of Makeup

Ammy Drammeh's fascination with makeup began during her childhood when a classmate shared a book on the art of makeup application. Intrigued, Drammeh borrowed the book and spent her afternoons experimenting with makeup on her friends, discovering the joy of self-expression and the power of transformation. This early exposure to the creative potential of makeup laid the foundation for Drammeh's future career.

Embracing Makeup as a Profession

Drammeh's teachers recognized her natural talent and encouraged her to pursue makeup artistry as a career, even though her parents, a truck driver and a nurse, initially struggled to understand the profession. With their unwavering support, Drammeh embarked on a journey to hone her skills and establish herself as a respected makeup artist, defying the traditional academic path that her parents had envisioned.

The Transformative Power of Color

Drammeh's deep appreciation for color is a driving force in her work. She views color as a powerful tool that can evoke emotions, transport individuals to different realms, and serve as a means of self-discovery. Much like taste and smell, color has the ability to unlock memories and feelings, allowing Drammeh to create makeup looks that are both visually stunning and emotionally resonant.

Makeup as a Tool for Self-Expression

Drammeh believes that makeup is an invaluable tool for self-discovery and self-expression. She emphasizes the ephemeral nature of makeup, which allows individuals to experiment and take risks without permanent commitment. Makeup becomes a canvas for individuals to explore their identity, express their unique personalities, and even become the person they aspire to be.

Collaborating with Chanel: Capturing the Essence of Nature

Drammeh's collaboration with Chanel was inspired by the natural beauty she encountered during a trip to Gambia. The vibrant colors of the hibiscus, bougainvillea, and tea leaves sparked her imagination, leading her to create a makeup collection that seamlessly blends fantasy and reality. Drammeh's deep connection with nature is evident in the versatile and multi-purpose products she developed, allowing users to interpret and personalize the collection to suit their individual styles.

Working with Lily-Rose Depp: A Harmonious Collaboration

Drammeh's experience working with Lily-Rose Depp on the Chanel campaign was a testament to their shared artistic sensibilities. As a fellow artist, Depp's openness and trust in the collaborative process made the project a smooth and rewarding experience for Drammeh. Drammeh's admiration for Depp's status as a Chanel muse further fueled her excitement and enthusiasm for the project.

Embracing Versatility in the Summer Makeup Collection

Drammeh's vision for the Chanel summer makeup collection was centered around versatility, allowing users to create a wide range of looks and interpretations. The products are designed to be multi-purpose, enabling users to achieve sharp, defined lines and silhouettes, as well as soft, blurred finishes. Drammeh encourages individuals to experiment and personalize the collection, seamlessly integrating it into their existing makeup routines or using it as a standalone statement.Ammy Drammeh's journey in the world of makeup has been a testament to her passion, creativity, and unwavering dedication. From her early fascination with the transformative power of color to her collaborations with renowned brands and influential figures, Drammeh's story inspires us to embrace the artistry and self-expression that makeup can offer.
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