On a crisp December afternoon, the GoggleWorks Center for the Arts in Reading played host to an event that celebrated not just achievements but community spirit. The Reading-Berks Association of REALTORS® (R-BAR) honored Keller Williams Platinum Realty with the prestigious Most Food Donated Per Capita Award at their Year-End Brunch. This accolade recognized the company’s exceptional contribution of 5,540 pounds of food during the annual R-BAR Fall Food Drive, benefiting Helping Harvest.

Achieving Remarkable Impact Through Collective Effort and Community Engagement

The Driving Force Behind the Success

At the heart of this remarkable achievement lies the dedication of Amanda Nettles, Director of Operations for The Susan McFadden Team. Her strategic leadership was pivotal in organizing the drive, ensuring it surpassed expectations. By conducting training sessions on community engagement, Amanda equipped agents with the tools necessary to mobilize neighborhoods effectively. Marketing materials she developed were instrumental in spreading awareness and encouraging participation. The food collection initiative became more than just a charitable act; it served as a powerful means to connect with clients and strengthen community bonds.Susan McFadden, Operating Principal/Owner of Keller Williams Platinum Realty, expressed her pride in the team’s accomplishment. “This award is a testament to our commitment to giving back,” she said. “It reflects the collective effort of our agents and clients who went above and beyond to ensure our neighbors had a joyful holiday season. Our outreach initiatives are integral to our mission, fostering meaningful connections within the community.”

Community Impact and Broader Implications

The R-BAR Fall Food Drive holds immense significance for the Berks community. Jack Evans, a Realtor at Keller Williams Platinum Realty and former chair of the Outreach Committee, emphasized the far-reaching impact of these efforts. “Witnessing the generosity of local brokerages year after year is truly inspiring. Each pound of food collected represents a step towards addressing hunger in our community. It’s a powerful reminder of the difference we can make when we unite for a common cause.”Tyler Miller, another dedicated Realtor, highlighted the philosophy that drives such initiatives: “Give where you live.” For him, participating in the food drive transcends mere donation; it symbolizes a collective responsibility to create positive change. “Individually, our contributions may seem small, but together, they have the power to transform lives. This collaborative spirit makes our efforts truly impactful.”

Personal Reflections and Future Commitment

Deb Hassler, Associate Broker at Keller Williams Platinum Realty, shared heartfelt reflections on the experience. “Joining hands with fellow Realtors in the Helping Harvest drive has been incredibly rewarding. Witnessing the generosity of our neighbors reinforces our belief in the importance of giving back. These moments of connection add depth to our professional relationships, making them more meaningful. We are committed to continuing this tradition, driven by the desire to support those in need.”

Understanding the Role of R-BAR

The Reading-Berks Association of REALTORS® (R-BAR) plays a vital role in facilitating such community-driven initiatives. As a professional trade association for licensed real estate practitioners, R-BAR fosters collaboration among its members. With over 1,000 real estate licensees, the organization promotes ethical practices and community involvement. Only REALTOR® members are authorized to use the trademarked term, underscoring the professionalism and integrity associated with the designation.

Keller Williams Platinum Realty: A Beacon of Agent-Centric Excellence

Keller Williams Platinum Realty exemplifies the agent-focused approach that has made Keller Williams a leader in the real estate industry. Built by Agents for Agents, the company provides an exceptional work environment that supports growth and success. Located at 60 Commerce Dr., Wyomissing, the agency boasts 131 agents and ranks as the second-largest in Berks County by total volume and units. Its rapid growth and commitment to community service highlight its status as one of the fastest-growing real estate companies in the region.By consistently exceeding expectations, Keller Williams Platinum Realty demonstrates that business success and community impact go hand in hand. The company’s dedication to empowering agents and serving the community sets a commendable standard for others to follow.