Money
First Rural Financial Empowerment Center Opens in Glenwood Springs
2025-03-16

A groundbreaking initiative to enhance financial stability for residents of the Roaring Fork and Colorado River valleys was unveiled last Thursday in Glenwood Springs. The Financial Empowerment Center of the Rockies, heralded as the nation's first rural financial empowerment center, offers free bilingual financial coaching services to individuals in Garfield, Eagle, and Pitkin counties. This collaborative effort aims to reduce debt, build credit, and foster long-term financial security within the region.

Pioneering Effort in Financial Stability for Rural Communities

In a picturesque setting at Morgridge Commons in Glenwood Springs, the grand opening of the Financial Empowerment Center of the Rockies marked a significant milestone. Launched through years of collaboration between local counties, the Savings Collaborative, and the Cities for Financial Empowerment Fund, this center is uniquely tailored for rural areas where access to financial services may be limited. During the event, Barbara Freeman, founder and CEO of the Savings Collaborative, emphasized its transformative potential by providing cost-free financial guidance to residents.

Eagle County Assistant Manager Regina O’Brien highlighted how this initiative aligns with their vision of fostering a sustainable community. Meanwhile, Pitkin County Commissioner Kelly McNicholas Kury noted the growing income disparities that have been exacerbated by the pandemic. Despite the area’s reputation as an affluent resort destination, Sam Landercasper, Pitkin County Deputy Director of Human Services, pointed out the stark reality of high living costs affecting many residents. The center specifically targets those caught in the “living wage gap,” offering them invaluable resources to build credit and savings.

The project has garnered support from state and national leaders, including Governor Jared Polis, who praised the establishment of this pioneering hub. Carmina Lass, director of the Colorado Office of Financial Empowerment, expressed confidence in the center's ability to empower residents towards long-term financial stability. After years of dedication, Freeman celebrated the emotional culmination of her efforts, marking the official launch of a service designed to genuinely impact lives positively.

Residents can now benefit from these free financial coaching services provided by the Financial Empowerment Center of the Rockies, accessible via fecrockies.org.

From a journalist's perspective, the opening of the Financial Empowerment Center of the Rockies represents a crucial step forward in addressing financial inequality in rural America. It demonstrates the power of collaboration and innovation in tackling challenges specific to these regions. By offering personalized financial counseling, the center not only aids individuals but also strengthens the economic foundation of entire communities. This initiative serves as a model for other rural areas facing similar issues, highlighting the importance of tailored solutions in achieving broader societal goals.

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