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Revolutionizing Student Debt and Housing with Bilt's New Initiatives
2025-04-23

Bilt, a loyalty program aimed at helping members make the most of their significant expenses through rewards points and paving a path toward homeownership, has recently introduced two new programs. These initiatives are designed to address two major financial challenges faced by students: student loans and college housing costs. By collaborating with prominent service providers, Bilt allows its members to redeem points for loan repayments and earn rewards on housing payments, while also building credit history. This move underscores Bilt’s commitment to expanding its value proposition for younger generations and differentiating itself in the industry by offering flexible and valuable points currency.

Since its establishment in 2019, Bilt has been progressively enhancing its rewards platform. Initially focused on earning points for rent payments, it has now grown into a comprehensive ecosystem where users can earn rewards for various daily expenses, including shopping, paying rent, and even purchasing homes. The company’s partnerships, such as with Walgreens, further enrich its offerings by enabling members to use funds more effectively while earning points. Members can now earn points on over 4.5 million rental properties nationwide and benefit from rewards when signing or renewing leases, demonstrating Bilt's ongoing innovation and expansion.

Empowering Students Through Loan Repayment Flexibility

Bilt's recent launch of initiatives focuses on alleviating the burden of student debt by allowing members to redeem points for student loan payments. Partnering with key servicers, this feature enables every 1,000 Bilt points to be exchanged for $10 towards loan repayment. As additional servicers join in the coming months, more students will have access to this beneficial program. This step not only addresses a critical financial need but also highlights Bilt's dedication to providing valuable and versatile points within the industry.

The integration of student loan repayment into Bilt's reward system represents a significant leap forward in addressing one of the largest forms of consumer debt in America. According to Bilt founder and CEO Ankur Jain, this initiative is crucial for meeting the financial needs of today's youth. By enabling members to utilize their earned points directly towards reducing their student loan balances, Bilt offers an innovative solution that aligns with its mission of maximizing value from significant monthly expenses. This approach not only benefits individual members but also strengthens Bilt's position as a leader in the rewards program sector, setting it apart through its unique and flexible points currency.

Expanding Opportunities in College Housing

In collaboration with American Campus Communities (ACC), Bilt introduces a program enabling members to earn rewards points on their college housing payments. Starting with Baylor University properties, this initiative will soon expand across ACC's extensive portfolio, serving nearly 140,000 students. Beyond earning points, participants will also build their credit history, adding another layer of value to the program.

This partnership exemplifies Bilt's strategy to broaden its network and enhance member benefits. By incorporating college housing into its rewards framework, Bilt ensures that students can capitalize on their living expenses, turning them into opportunities for financial growth. The ability to earn points while simultaneously constructing credit history provides students with practical tools for managing their finances responsibly. As Bilt continues to grow, integrating diverse aspects of daily life into its rewards ecosystem, it reinforces its role as a transformative force in personal finance management. With these expanded capabilities, Bilt remains committed to empowering its members through innovative solutions tailored to their specific needs, thereby fostering long-term financial health and stability.

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