In 2023, a breast cancer diagnosis transformed Low Seow Yee’s outlook on life. After recovering from her illness and resigning from her government job, she embarked on a new venture by opening Hangout Laundry, a laundromat in Singapore. This business not only provides essential services but also aims to redefine the laundry experience as a social and enjoyable activity. Low’s journey highlights the importance of following one’s passion and creating meaningful experiences for customers.

Redefining Life's Priorities After a Health Crisis

Low Seow Yee’s battle with breast cancer profoundly changed her perspective on work and life. Upon returning to her government job post-recovery, she realized that her priorities had shifted. The corporate environment no longer aligned with her desire for personal fulfillment and new experiences. Within a week of resuming work, she made the difficult decision to resign. This pivotal moment marked the beginning of a new chapter in her life, leading her to explore entrepreneurship as a way to pursue her passions.

Her medical scare prompted a deep reflection on what truly mattered to her. As a mother of three, Low recognized the need to balance career aspirations with personal well-being. She had spent years working in various industries, including events, F&B, and marketing, always striving to meet others' expectations. However, the cancer diagnosis served as a wake-up call, urging her to take control of her own destiny. By stepping away from her stable government job, Low embraced uncertainty and embarked on a path toward self-discovery and independence.

Creating a Social Hub Through Laundry Services

In December 2024, Low and her husband launched Hangout Laundry, a 24-hour self-service laundromat in Bedok, Singapore. Unlike traditional laundromats, Hangout Laundry is designed to be a welcoming space where people can relax, socialize, and enjoy their time while doing laundry. The bright, air-conditioned interiors, equipped with free WiFi, coffee machines, and comfortable seating, aim to transform laundry day into an enjoyable experience rather than a mundane chore.

To foster a sense of community, Low organizes events such as Valentine’s Day parties and themed nights, encouraging customers to engage in fun activities like blindfolded clothes-folding contests. These initiatives have not only boosted customer engagement but also created a loyal clientele who appreciate the unique atmosphere. Low’s commitment to enhancing the customer experience extends beyond just providing laundry services; it involves creating a space where people feel welcome and valued. Her innovative approach has paid off, with coffee sales accounting for 20% of the store’s revenue. Despite challenges such as limited foot traffic, Low remains dedicated to making Hangout Laundry a thriving social hub for the community.