This year, CBS is set to broadcast the MTV Video Music Awards (VMAs) for the first time. The event will last three hours and simultaneously air on MTV, which initiated the show in 1984. A live pre-show will be available across Paramount Media Networks. Scheduled for Sunday, Sept. 7 at 8 p.m. ET, the ceremony will stream on Paramount+ as well. It will take place at UBS Arena in Elmont, N.Y., marking its second consecutive year there. Key details, including nominations and performers, will be revealed closer to the event.

The 2025 VMAs will feature Bruce Gillmer and Jesse Ignjatovic as executive producers, along with Barb Bialkowski as co-executive producer. Alicia Portugal and Jackie Barba will oversee production, Wendy Plaut will manage celebrity talent, and Lisa Lauricella will handle music talent. Following the success of the 2024 VMAs, which garnered the largest multi-network audience since 2020 and record-breaking social media interactions, this year’s show aims to continue that momentum. Last year's highlights included Taylor Swift winning video of the year for three consecutive years and Sabrina Carpenter taking home song of the year.

A New Era: CBS Joins MTV for VMA Broadcast

In a groundbreaking move, CBS is collaborating with MTV to present the Video Music Awards this year. This marks the first time CBS has joined forces with MTV for the prestigious awards ceremony. The partnership signifies an expansion of the event's reach and influence, broadcasting the three-hour spectacle alongside MTV and streaming it through Paramount+. As part of the programming, a one-hour live pre-show will engage viewers before the main event begins.

The decision to broadcast the VMAs on CBS reflects the growing demand for accessible entertainment platforms that cater to diverse audiences. With the ceremony airing live from UBS Arena in Elmont, N.Y., the event continues to evolve, maintaining its tradition while embracing new opportunities. The inclusion of multiple networks and platforms ensures broader accessibility, aiming to attract a wider audience. This collaboration also aligns with MTV's strategy to leverage various media channels, enhancing the viewer experience and expanding engagement. Details regarding performers and nominees will be disclosed as the date approaches, keeping fans eagerly anticipating what promises to be a memorable evening.

Behind the Scenes: Leadership and Production Highlights

Underpinning the success of the 2025 VMAs is a robust team of experienced professionals leading the production efforts. Bruce Gillmer and Jesse Ignjatovic are set to serve as executive producers, bringing their expertise to ensure a seamless and captivating event. Joining them, Barb Bialkowski takes on the role of co-executive producer, supported by Alicia Portugal and Jackie Barba who will oversee production logistics. Additionally, Wendy Plaut will focus on managing celebrity talent, while Lisa Lauricella directs the musical aspects of the show.

This talented group brings a wealth of knowledge and creativity to the table, ensuring that every aspect of the VMAs is meticulously planned and executed. Building on the success of the previous year, where the VMAs attracted the largest multi-network audience since 2020 and generated over 66.7 million social media interactions, the team aims to exceed expectations once again. Notably, last year’s winners included Taylor Swift for video of the year, showcasing her continued dominance in the industry. Sabrina Carpenter was honored with song of the year, highlighting emerging talent. These achievements underscore the importance of strong leadership and strategic planning in delivering an unforgettable experience for both artists and fans alike.