As the calendar flips to April, beer enthusiasts in St. Louis and beyond are set to experience a vibrant new offering from Schlafly Beer. The brewery has just launched an imperial passionfruit-infused variant of their iconic Tasmanian IPA, marking the start of summer 2025 with a bold and refreshing brew that marries tropical fruit notes with hop-forward intensity.

Experience the Bold Evolution of a Classic Brew

The Birth of a Groundbreaking Brew

The origins of Schlafly’s Tasmanian IPA trace back to 2010, when brewery founders embarked on a journey to Tasmania. Inspired by the region's unique agricultural offerings, they introduced Galaxy hops into their brewing process, creating what would become one of the first American craft beers to highlight Australian-grown hops. This pioneering spirit laid the foundation for Schlafly's reputation as innovators in the craft beer industry. By infusing this already celebrated brew with passionfruit, Schlafly continues to push boundaries while honoring its roots.David Schlafly, CEO of the brewery, reflects on the significance of this latest release. "Our original Tasmanian IPA was groundbreaking," he explains. "Now, we're taking it further by adding passionfruit, which brings a burst of tropical flavor that perfectly complements the citrusy and floral characteristics of Galaxy hops." This evolution not only enhances the sensory experience but also caters to evolving consumer preferences for adventurous and flavorful beverages.

A Symphony of Flavors in Every Sip

At 9% alcohol by volume (ABV), the Imperial Passionfruit Tasmanian IPA offers a robust drinking experience without overshadowing its intricate flavor profile. The interplay between passionfruit and Galaxy hops creates layers of complexity, inviting drinkers to explore nuances ranging from tangy sweetness to subtle bitterness. Topaz hops contribute additional depth, balancing the tropical exuberance with earthy undertones that linger pleasantly on the palate.This harmonious blend is achieved through meticulous brewing techniques honed over decades. Each batch undergoes careful fermentation and conditioning processes designed to preserve the integrity of both the hops and the passionfruit essence. As a result, every pour delivers consistent quality and satisfaction, whether enjoyed straight from a can or poured fresh from a tap.

A Seasonal Delight Worth Seeking Out

Available exclusively in 12-ounce cans and draft form throughout the summer months, the Imperial Passionfruit Tasmanian IPA promises to be a seasonal standout. Its limited availability ensures exclusivity, encouraging fans to savor each moment while supplies last. For those fortunate enough to secure a few cans or visit participating establishments serving it on draft, the rewards extend beyond mere refreshment—they represent a celebration of innovation within the craft beer community.Retailers across Schlafly's distribution network have already begun stocking this eagerly awaited release. From local pubs to specialty bottle shops, opportunities abound for consumers to sample this masterpiece firsthand. As temperatures rise alongside anticipation levels, there has never been a better time to embrace the allure of passionfruit-infused IPAs.

Brewed for Enthusiasts Who Demand More

What sets Schlafly apart in the competitive world of craft brewing is their unwavering commitment to delivering exceptional products tailored specifically toward discerning palates. With the introduction of the Imperial Passionfruit Tasmanian IPA, they reaffirm this dedication by presenting a beverage crafted not merely to quench thirst but also to inspire curiosity and delight among connoisseurs worldwide.In today's marketplace where trends shift rapidly, staying ahead requires courage combined with creativity. By incorporating passionfruit into their flagship Tasmanian IPA, Schlafly demonstrates precisely these qualities. They invite everyone—whether casual drinkers or seasoned critics—to join them in exploring uncharted territories within the realm of artisanal ales.