At the Northwest Food Show, a prominent trade event for food service professionals, uncertainty surrounding President Donald Trump's fluctuating tariff policies cast a shadow over participants. Vendors and attendees expressed concerns about how these tariffs might impact their businesses, with many admitting they are unsure of the implications. The show, which has been running for 55 years at the Portland Expo Center, brings together suppliers and buyers from across the region. Despite the ongoing challenges posed by post-pandemic recovery, the unpredictable nature of tariff implementation adds an extra layer of difficulty for the industry.

As Marc Cohen, director of sales for San-J, remarked, the inconsistency in tariff application creates confusion regarding long-term business strategies. Many stakeholders, while reluctant to share their names, acknowledged that the current economic climate is wearying. This sentiment was echoed by Jason Brandt, president and CEO of the Oregon Restaurant and Lodging Association, who highlighted the potential negative impact of tariffs on restaurant costs.

While some vendors remain unaffected due to their domestic sourcing, like Brent Fraser from Sea Watch International, others face more significant challenges. Walt Garnett from Mo’s Seafood and Chowder noted a growing hesitance among customers to make financial commitments due to market uncertainties. Attendees were observed seeking local suppliers to avoid tariff-related price hikes, yet the overall effects remain inconsistent.

Raju Chuganey, representing Kerry, a food service conglomerate, pointed out a noticeable pause in new lease agreements and large product orders. This hesitation, driven by market unpredictability, seems to be spreading across the region. Although the full extent of the tariff impacts remains unclear, the prevailing atmosphere at the show reflects a cautious approach among participants.

The Northwest Food Show continues to serve as a vital platform for connecting suppliers and buyers within the food service industry. However, the lingering uncertainty about tariff policies presents a formidable challenge. As businesses navigate the complexities of post-pandemic recovery, they must also contend with the potential economic repercussions of fluctuating international trade regulations. The show underscores the resilience of the industry, even amidst such uncertain times, highlighting the importance of adaptability and strategic planning in overcoming these hurdles.