Discover the remarkable story of Talal Bitar, a coffee professional who has overcome challenges and triumphed in the world of specialty coffee. Originally from Crimea, Ukraine, Talal now resides in Italy, where he continues to excel in his craft. His journey includes winning the Italian Cezve/Ibrik Championship and contributing to the GA.PE Coffee Roastery project. This narrative delves into his experiences, motivations, and aspirations within the coffee industry.
Talal's connection with coffee began during childhood, inspired by family rituals involving cezve brewing. Despite life taking unexpected turns, including leaving Ukraine due to war, Talal's passion for coffee remained unwavering. Upon settling in Italy, he found an opportunity at Checchi Brunch & Specialty Coffee, reigniting his career. Here, Talal not only prepares exceptional coffee but also learns about roasting techniques while being mentored by renowned professionals.
Talal's love for coffee stems from its intricate journey, from berry to cup. He emphasizes the precision required at each stage of coffee production and encourages understanding coffee as more than just a beverage—it is a story. His daily routine highlights moments of solitude and meditation, such as setting up equipment before opening the café. Additionally, interacting with guests who trust him to create unique flavors brings immense satisfaction. Maintaining motivation involves trusting the process and embracing periods without pressure, allowing natural growth in skills and knowledge.
Beyond his role at Checchi, Talal achieved significant recognition by winning the Italian Cezve/Ibrik Championship. Initially hesitant about competitions, he embraced the challenge upon encouragement from colleagues. Preparing for championships requires intense focus on concepts, recipes, and consistency. With support from his wife, team, and coach Gabriele Pezzaioli, Talal approaches the World Championship with confidence and dedication.
The cezve brewing method holds special significance for Talal, representing a connection to ancestral traditions. Unlike modern methods, cezve brewing offers a meditative experience characterized by simplicity and precision. For aspiring competitors, Talal advises believing in oneself, finding authentic messages to convey, and committing to rigorous training. Looking ahead, apart from the World Championship, Talal is excited about contributing to GA.PE Coffee Roastery, further expanding his expertise in coffee operations. Through collaboration and exploration, Talal aims to inspire others and elevate the appreciation of coffee worldwide.